There is not a standardized way to measure ROI in Web 2.0 and Enterprise 2.0 environments. This article takes a stab at Enterprise 2.0 use cases and discusses how social media will have an impact on these types of X 2.0 solutions. This article is worth reading.
ZDNet Mobile Reader user Petri.Salonen@tellusinternational.com wanted you to see this:
"Enterprise 2.0 collaboration communities: measurement and metrics"
Many participants in the collaboration / Enterprise 2.0 world offer Kumbaya-style enthusiasm without showing concrete evidence of business value. Forrester analyst, Natalie Petouhoff, has the ROI antidote. by Michael Krigsman
ZDNet News - News Page One
Reading this on your BlackBerry? Try the ZDNet Mobile Reader now by clicking http://zdnet.mwap.at.
0 comments:
Post a Comment